This course is designed for sales teams, administrators and managers planning international growth through Agents and Distributors overseas.
The course covers the differences between Agents and Distributors, advantages and disadvantages of each, what to consider when appointing them, and an introduction to the legal implications.
The course will also look at the importance of harmonising all sales channels so if you are already selling through these third parties, there is valuable information to learn about doing this effectively.
- Routes to overseas markets
- Roles of Agents and Distributors
- Legal implications
- Advantages and disadvantages of Agents and Distributors
- Harmonising your sales channels
- Sources of help and advice
Who should attend?
This course is suitable for staff within an organisation, ideally middle or senior management, who have a responsibility for developing business in overseas markets.
The course is valuable for both newcomers wanting an introduction and overview, and experienced staff needing a refresher. It will also be valuable for those already using Agents and Distributors who want to ensure best practice and integrated sales channels.
Each course can also count as a credit towards the British Chamber of Commerce Foundation Award in International Trade. Candidates attending six or more courses and obtaining six or more credits receive the Award.
For more information and to find your local participating chamber, please contact us on:
T: +44 (0) 1398 332881 or +44 (0) 7734 366855