Accessing the Global Trade Blueprint Programme has been pivotal for training course provider, Chrysalis Courses.
As an online and in-person provider of training courses in counselling and hypnotherapy, Chrysalis Courses is a well-established UK company. Demand for training and qualifications from international clients, and a desire for growth, led Chrysalis Courses to want to explore opportunities and understand capabilities, with the Global Trade Blueprint providing a framework for development.
How did it go?
Emily Hopper, Course Director at Chrysalis Courses explained;
“I am the Course Director for a UK based training provider who is currently branching into the international market, specifically within Europe and into Australia.
Myself and our CEO undertook the International Trade Matters 4 week course with Linda Middleton-Jones; I can not express enough how valuable this course has been as we transition into the international market.“
Global Trade Blueprint enables candidates to undertake real-time analysis through a bird’s eye view of their business in relation to international trade capabilities and capacity, using a selection of proven models and tools to define strategic developments based on a defined set of goals.
“My first praise would be for the content and sheer amount of knowledge that is brought into the course itself. It was paced well, with space for us explore different ideas, themes and opinions. We were provided with a range of different sources we could use to help us expand our business and succeed overseas. We were introduced to tools to keep us on track and focused on the project. Linda provided us with PowerPoint slides, workbooks, and additional reading lists (and of course homework for the days in between!).“
The programme evolves to address business-specific topics as the sessions unfold, capitalising on opportunities to derive value from existing assets whilst creating a road-map for success.
“My second praise would be for the delivery of the course. Linda was a fantastic trainer and made it an enjoyable experience. She allowed us to ask questions and for clarifications when needed, and opened the floor to discussions and debates. She encouraged us to apply the course content to our own specific business needs. Linda holds so much passion for the work she undertakes and that shines through throughout the course. Learning from, and having weekly dedicated time with such a knowledgeable professional was priceless for our business journey.
I can not leave this review without mentioning Linda’s sense of humour and this interwoven with the course content made the course a brilliant experience. We always left the sessions with a smile on our faces. In our industry we understand the importance of ‘the trainer’ and Linda was just fantastic.“
What next?
Since completion, we have successfully begun our journey into the Australian market. We have made contacts and networked with key individuals in the industry as well as started our international business establishment. Linda’s course has given us the knowledge and confidence to approach this with certainty. We reference the models that Linda has introduced us during internal check-ins and this has already had a big impact on how we are progressing. Having the slides and workbooks to reference at a later date has been of huge value to, I have even started introducing aspects of the course into other areas of our business to help keep the team on track.
I would recommend anyone looking to expand into the international market to undertake this course and spend time with Linda, the service she provides has been invaluable to us. Thank you Linda!
About the client
Established in 1998, Chrysalis has over 25 years’ experience in counselling and hypnotherapy training. A not-for-profit organisation, we put our students at the heart of everything we do with our courses and training methods designed to meet every need. What profits we do make are reinvested to create better outcomes and we support our students through every step of their journey to become a qualified counsellor or hypnotherapist.
